The provider is ramping up excitement for Kevin Hart’s upcoming live casino takeover with a new campaign launching today.
€1,250,000 UP FOR GRABS
Pragmatic Play, a leading content supplier to the iGaming industry, is counting down to Kevin Hart’s highly anticipated live casino takeover, with a series of promotions kicking off today.
Running from 19 October to 7 November, the campaign will give players the opportunity to win Free Chips from a €1,250,000* total prize pool, building towards four exclusive live sessions with Hart taking place on 6 and 7 November.
The first stage, PLAY with Kevin, will run from today up to 2 November, giving players of participating operators the chance to collect letters ‘P-L-A-Y’ in Kevin’s Picks live casino games (see notes to editor) or by collecting ‘K-E-V-I-N’ across Pragmatic Play’s entire range of slots. All Free Chips awarded will be redeemable in Kevin’s chosen games.
From 2 to 7 November, the campaign will move into its next phase. BET with Kevin will randomly award Free Chips to players participating in Kevin’s Picks games, which will be available to use during the live events hosted by Kevin on 6 and 7 November.
The campaign will reach its live finale on 6 and 7 November, when Kevin Makes It Rain. This will see more than 30,000 prizes up for grabs while Kevin brings his signature humour and personality to the studio to host some iconic Pragmatic Play live casino titles, to be revealed on the day itself.
With the countdown now well underway, Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “We are now getting closer to the moment when Kevin Hart steps into the studio, and the excitement around the collaboration is building immensely.
“With the promotional campaign kicking off today, players will have plenty of opportunities to get involved ahead of Kevin going live. We’re looking forward to bringing the whole experience together and giving players something truly entertaining to look forward to in November.”
*Not available in the UK or the US. Availability may be restricted in certain jurisdictions.
Pragmatic Play currently develops up to eight new slot titles each month, while also providing Live Casino games as part of its multi-product portfolio, accessible via a single API.
