Pragmatic Play Pragmatic Play signs a Latam agreement with Black Label

Pragmatic Play signs a Latam agreement with Black Label

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Pragmatic Play signs a Latam agreement with Black Label

The provider continues to expand its presence in Latam with a new deal. Black Label will now offer the multi-product portfolio of games in the region.

Pragmatic Play, a leading content provider to the iGaming industry, has strengthened its reach in the regulated Latin American market through a multi-product deal with platform provider Black Label.

The partnership will see Pragmatic Play’s premium portfolio, including Slots, Live Casino, and Virtual Sports, integrated into the Black Label platform, enabling regulated operators across LatAm to seamlessly access the supplier’s content.

Pragmatic Play titles, including multi-award-winning slots such as Gates of Olympus and Sugar Rush, as well as popular crash games like High Flyer and Spaceman, are now available to Black Label’s partners in the region.

Black Label, a 360‑degree online gaming experience, serves as an end‑to‑end integration platform for launching or scaling online casinos. Built with a deep understanding of Latin American players and offered in Spanish, it provides locally aligned solutions for one of the fastest‑growing regulated markets in the industry.

Victor Arias, VP of Latin America at ARRISE, a global iGaming software and services leader and a key partner to Pragmatic Play, said:  “Latin America remains one of the most dynamic and fast-growing regions in the industry, and partnering with Black Label allows Pragmatic Play to further boost its reach across the continent.  

“Combining Pragmatic Play’s award‑winning content with Black Label’s locally aligned platform to support operators and players across the region is another positive step in the region, and one that further cements Pragmatic Play’s status in the region.”

Roberto González, general manager at Black Label, added: “Pragmatic Play is a globally respected supplier, and integrating its multiproduct portfolio is a major milestone for Black Label.

“Our platform is built specifically for the needs of Latin American operators and adding Pragmatic Play’s high‑performing content further strengthens the value we deliver to our partners.”

Pragmatic Play currently develops up to eight new slot titles each month, while also providing Live Casino, Bingo and Virtual Sports games as part of its multi-product portfolio, accessible via a single API. 

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